VALUE in wealth creation cannot be under-estimated. Money only flows towards the direction of value. That is why a man’s wealth is always a function of the level of value he is able to create. This principle is based on five key points, highlighted below:
• V – Value could be in the form of answering a question, solving a problem or giving direction to the confused. In what so ever format it may be; it has the potential of bring wealth. Especially when he intentions are genuine. Let’s take for example, a multi–millionaire has a problem of a sick son and he has been taken to several hospitals but to no avail and you were able to cure him using some local mixtures. Do you know such a rich man will be willing to give you your price. I could go and on telling you how value could bring in wealth. At this stage, we would say the formula or principle for wealth creation is:
Wealth Creation = Value.
• A – Audience here talks about your reach, your market; targeted market. We took a step further from just creating value to the audience you want to reach. The audience you are able to reach with the value you have will also determine the wealth you are able to create. For example, reaching 100 persons that are willing to pay $5 for a value you offer is different from 500 willing to pay $2.5. So also, creating value for a company is different from creating value that could solve a national problem. Here. We will say that Wealth Creation = value x Audience.
• L – Leverage is like an advantage gained by being in a position to use something. This means, we could create more wealth with the help of some external tools. There are several tools we could talk about here but we would restrain ourselves to the use of people. Two good heads are better than one they say, right? Yes. We will definitely achieve more when we have people working with us or for us (the former is always better). What would have taken you ages to do will be done in few hours and mistakes could also be minimized because of the quality of inputs you might get from other parties. Therefore, Wealth Creation = Value x Audience x Leverage.
• U – Uniqueness is simply standing out. Being different from the crowd. It will difficult for you to break and penetrate an existing market for example if you don’t carve a niche for yourself. The most outstanding person always get or attract the most wealth. You need to ask yourself these questions: what makes me different form Mr. A? Why would a client come to me? What would make somebody travel a long distance to patronize me? And you must be conscious of this fact if you must create wealth. Wealth Creation = Value x Audience x Leverage x Uniqueness.
• E - Efficiency/Effectiveness is about turning inputs into outputs for maximum impact and the amount of time taken to achieve this. This place more emphasis on you. How well are you grounded in what you are doing: how serious are you? How much time do you put into it: and many more questions will determine how efficient you are? Your level of efficiency will ultimately keep you in wealth and create more wealth for you at the long run.
Ultimately. WEALTH CREATION = VALUE X AUDIENCE X LEVERAGE X UNIQUENESS X EFFICIENCY.
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